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Domain Names

A domain name is the text name corresponding to the numeric IP address of a computer on the Internet. A domain name must be unique. Internet users access your website using your domain name. download The process of copying files, information and images from the Internet to your computer. Every time a visitor accesses a page on the Internet, they are downloading the contents of that page. Domain name can contain the numbers 0-9, the letters a-z and the hyphen character ("-"). Note however that Domain names cannot begin or end with a hyphen. You can use UPPERCASE or lowercase letters when registering a Domain name, but you may occasionally run into problems if you mix cASes, depending on the exact configuration of the web server that will be hosting your website.

The easiest way to make sure your Domain name will not cause you any problems later is to register it using all lowercase letters.

A Domain name can contain up to 67 characters, although some Domain registrars have still not reconfigured their services to accommodate these longer Domain names (Domain names used to be limited to 26 characters until mid-1999).

This 67 character limit includes the "." (dot) and the top level Domain. So in the case of a ".com" name, for instance, you'll be able to specify up to 63 characters yourself. Some top Domains from specific countries have additional limitations on length and on the number of characters in a Domain. Some even specify a minimum length for a Domain name, such as 3 characters or more.

There are many different ways to research Domain names and to find inspiration for new Domain names to register. The way you research Domain names will be colored to a large extent by the intended use for the Domain name i.e. is it being registered for a new or existing site, for investment purposes or to "protect" an established brand or trademark.

There are many uses for Domain Names.

Domain names can be used to establish a unique identity in cyberspace.

Companies often choose a domain name that corresponds to their company name. For instance, Designing Studio's web site is at and Yahoo is at

Generic domain names are popular

A generic domain name is one that would not immediately be associated with a company, but instead is a name that defines an entire category of business. Some examples of generic names include, and Companies have gone on to create successful brands based on a generic domain name, and these names tend to be very valuable if the word is a common one.

Domain names can be resold, leased and bartered

As well as being used to identify a website, domain names can be resold to other companies or people, leased or even bartered for other names or for goods or services. A whole industry has sprung up around the resale of domain names, with domain brokers acting as middlemen in the sales process. The profits from a successful sale can be enormous compared to the original value of the name, since some domains have sold for over $1 million - and cost under $100 to register!

Domain names can be used to give yourself a unique, permanent email address

Many companies will set you up with email forwarding, where messages sent to will be redirected to your existing mailbox as provided by your ISP. This lets you choose a truly unique email address and keep the same email address regardless of which ISP you use to access the Internet.

Domain names can be used to improve a site's ranking in certain search engines

Although the rules by which search engines "rank" sites when returning search results change often, some search engines have recently been favoring sites with their own domain names over sites that do not have a domain name of their own. Some search engines even give increased relevancy to domain names that contain "keywords" that people search for.

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